Welcome to Allison Jayne


Allison Jayne has been established since 1972 and prides itself on giving all our customers and visitors to our stores the utmost attention and first rate customer service. Allison Jayne has been awarded the coveted 'Best Bridal Retailer Wales Award 2015' which recognises professionalism and excellence within the bridal industry and also was a finalist for Occasion Wear in the  Wales National Bridal Awards 2015. 

At our stores you will be able to select from award winning collections by leading bridalgown designers. We are the major stockists of: Maggie Sottero, Justin Alexander, Justin Alexander Signature, Pronovias ( Allison Jayne are Premium Stockists),  Ian Stuart, Ellis Bridal, Jesus Piero, Intuzuri, Mark Lesley Bridal and Sottero & Midgely.

Allison Jayne is proud to be celebrating it's 43rd year in business and to celebrate there will be a series of special events throughout the year held at our stores, so keep a watch for details of the Events section of our website.

We also have a new and unique section on our 2015 website called "My Wardrobe" this enables all Brides to view, select and store images of their favourite Bridal Gowns, Special Occasion Wear, Bridesmaids and Accessories; there is also a diary facility within this section of the website, which will help you keep track of all other appointments that you will have on the lead up to your Wedding Day. This new facility is totally free of charge and is fully optimised for use on iOS and Android enabled mobile devices; so why not take advantage of the "My Wardrobe" function before visiting one of our stores. You can also inform us of your choices before your visit, which will enable us to ensure that your choices are available for you at the time of your appointment.

Our new 2015 Collections are now available in store at Bristol, Cardiff and Swansea. Allison Jayne has four bridal stores with the fourth of which is located at 55 Newton Road Mumbles, this store provides customers with the opportunity to purchase ex store sample bridal gowns and special occassion wear all with 50% (and greater) off their original RRP, please telephone 01792 366001 to make an appointment at that store.

Our contact us page provides information on how to locate our stores. Throughout our site you will be able to view a selection of our extensive ranges. If you require further information please do not hesitate to contact the store of your choice.